PROBLEM: Your marketing programs are not as successful as you want. Or they are not successful at all (in ways you can measure).
SOLUTION: Scrutinize everything you are (and are not) doing. Put it all under a microscope. Be a skeptical SOB about every dollar you are spending. Keep those programs generating the highest returns. Eliminate everything else, no matter what.
BENEFIT: Your company will grow - profitably.
When faced with decisions, authority figures openly express their opinions while subordinates tend to withhold theirs, says a U of T business professor.
Are you noticing an increasing frequency of headaches after reading financial reports? Do you experience neck or low back pain from sitting and working on your computer? If so, you are not alone.
With the entire North American economy still suffering the aftershocks from the technology bubble burst, it comes as no surprise that the legal profession has also begun to experience a noticeable slowdown. While the eight-year period of economic growth that embodied much of the 1990’s fueled an unprecedented boom in the amount of legal work available and created a huge demand for lawyers, much of that new economy work has evaporated and left some lawyers out in the cold.
